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Fashion is our heritage. Cycling is our medium for storytelling.

Recent Posts

  • ELITE YOGA FOR CYCLISTS

    Dec 21 2020

    After working with cyclists for over a decade, Yoga Guru, Clare Holland has introduced a Yoga program designed specifically for Cyclists...

  • Giro d'Italia jerseys: History of the Maglia Rosa leader's jersey

    Sep 21 2020

    The Tour de France introduced the Maillot Jaune in 1919, with the yellow colour being chosen on account of it being the colour of the pap...

  • THE DESIGN OF THE CYCLING JERSEY

    Sep 07 2020

    The design of the cycling jersey represent many different things to different people. For team sponsors, they must stand out to increase...

  • Epic Tales from the Tour de France

    Jun 29 2020

    EPIC: adjective - something that refers to a heroic story or something that is heroic or grand.Epic is not a word that is used lightly....

  • CELEBRATING WOMEN IN CYCLING

    Apr 15 2020

      The invention of the bicycle in the 19th century promoted the cause of female equality and freedom in the modern world.Before the bi...

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